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Customer Engagement Software

Delivering connected experiences to your customers instead of single, one-off, or fleeting transactions. This market has been growing rapidly in recent years as companies seek to build stronger relationships with their customers. 

The Customer Engagement Market

There are several factors that have contributed to the growth of this market.
There are several factors that have contributed to the growth of this market. Firstly, the rise of digital technology has made it easier for companies to reach out to their customers through various channels, such as email, social media and mobile apps. This has allowed companies to communicate with their customers in real-time and gather data on their preferences and behaviour.
Another factor has been the increasing importance of customer experience. In today’s highly competitive business and increasingly digital environment, companies understand that providing a positive customer experience is crucial to maintaining customer loyalty and building brand reputation. A great customer experience can lead to increased customer satisfaction and engagement, which can lead to higher customer retention rates and increased sales.

The Business Challenge

Since Covid, research has shown that many people prefer messaging and on-line communication to using voice channels. Even millennials are not keen to use the telephone unless it is their choice.

Using a digital text medium is more effective than others because 98% of customers read a text within a few minutes. Imagine if this message then gave the customer the immediate facility to resolve their issue by offering several easy to respond to options.

Du engage partnered with SCAD Software to build a highly configurable solution that would enable customers to quickly implement a flexible customer engagement solution and integrate it into their existing technology eco-system.

Du Engage – A smarter way to contact your customer

Imagine a technology solution that enables you to not only configure a wide range of messages to your customers, but in addition configure several specific actions right off the page.
The software gives you the flexibility to configure any number of actions that you want to offer your customer from within the message
These actions are totally configurable – Pay a bill and receive a 5% discount, sign up to shareholders event, request a call back and many more.
The Du engage Customer Engagement Software can easily be linked to account holders existing customer management software, or it can be outsourced to be managed by their expert team.
When handling actions that involve payment, we do not handle any of your money. We build into du-engage a link to your customer payment provider. Customers use your platform and funds are paid directly to your bank account.

Case Study - 91% Response rate within 4 weeks

Options Without Effort: Offer Customers Convenient Contact And Tailored Resolution Options That Suit Them

© Copyright . | SCAD Software

Dawie Martins

Head of Client Success and Product Management

With an illustrious career spanning three decades, Dawie Martins has cultivated expertise in diverse technology-related businesses across various sectors, including Retail, Hospitality, and Consultancy. His journey, which has taken him from a developer's role to Product Management, uniquely positions Dawie to lead the charge in Customer Success and Product Management services for our clients. 

In his role as Head of Customer Success, Dawie operates at the intersection of commerce and technology. His mission is to ensure the seamless translation of commercial imperatives into highly effective software applications that not only meet but exceed the outcomes specified by our clients. 

For clients engaging SCAD Software to build applications destined for the market, Dawie and his team offer Fractional Product Management Services. They become invaluable partners in crafting and maintaining a product roadmap, assuming the mantle of the product champion within the client organization. This collaborative approach ensures that our clients' visions are realized efficiently and effectively. 

Dawie's wealth of experience and his dedication to driving success for our clients make him an indispensable part of SCAD Software's commitment to delivering excellence in every project we undertake. 

Shawn De Wet

Chief Technology Officer

Shawn De Wet brings to SCAD Software over two decades of unparalleled expertise in software systems delivery. His career exemplifies a relentless pursuit of problem-solving excellence and a commitment to end-user satisfaction, achieved through meticulous system architecture and design. Proficient in core enterprise ERP systems, Shaun's recent achievements stand as a testament to his prowess, including the conception and successful launch of two cutting-edge SaaS products on the robust Azure platform. 

While Shawn's professional accolades are impressive, his vitality extends beyond the confines of the office. An ardent lover of the outdoors, as evidenced by his passion for mountain biking, Shawn's dynamic and adventurous spirit infuses our technological endeavors with a fresh perspective and boundless energy. 

At SCAD Software, Shawn leads the charge in Operational Delivery of Client solutions. He heads the development team and works closely with our valued clients to ensure they realize their desired outcomes from our technology solutions. His commitment to excellence and customer satisfaction is a driving force behind our success. 

Andy Fensham

Founder, Chief Architect

Andy Fensham's journey is a testament to his unwavering commitment to reshape the software development landscape. With a background in global banking software consultancy, he founded SCAD Software in 1998 with a visionary goal – to address the mounting technical debt that was becoming a liability for businesses worldwide. 

Andy's unique blend of technical expertise and business acumen empowers our clients with pragmatic, robust software solutions that yield tangible results. Recognizing the risks posed by outdated software, he pioneered an innovative approach to custom software development, consistently delivering large-scale projects at an astonishing pace – 75% faster than traditional methods. 

Andy's dedication not only safeguards our clients' future but also cements SCAD Software's position as an industry trailblazer. He continues to lead our innovation roadmap, constantly seeking new ways to enhance our offerings with more examples of how we can turn “minutes to seconds”. 

Shaun Orpen

Group CEO

With an impressive career spanning over three decades in the Technology and Telecoms sectors, Shaun Orpen brings a wealth of experience to his role as Group CEO. His journey began with the groundbreaking entry of Microsoft Excel into the UK market, a stepping stone that eventually led him to play pivotal roles on the UK Executive Board during Microsoft's meteoric rise from £10 million to £1 billion in revenue. 

During his tenure at Orange, Shaun spearheaded the division responsible for catering to Small and Medium Businesses in the UK. Since then, he has continued to shape the success of a number of small and global technology enterprises, leveraging his strategic acumen and commercial leadership. 

Shaun's unwavering commitment to the convergence of technology and business is evident in his track record of elevating every organization he's been a part of. As the driving force behind SCAD Software's commercial endeavors, Shaun is leading our expansion across the UK, Europe, and the USA. 

His steadfast ethical stance, mirrored by his partner Andy Fensham, forms the bedrock of SCAD Software's principles, defining our approach to client interactions and business dealings. 

Stephen Moore


Stephen Moore's illustrious career speaks volumes about his leadership capabilities. With a rich background spanning diverse industries such as Retail, Events, Technology, Telecoms, and Media, he has consistently demonstrated his ability to craft and execute growth, differentiation, and exit strategies in highly competitive markets. 

As the visionary Founder/CEO of multiple successful ventures, Stephen has guided five companies from their inception to remarkable exits and IPOs, including the noteworthy £117 million listing of Expocentric Plc on Techmark 2000. His track record extends beyond entrepreneurship; he has played a pivotal role in over 40 companies as a Non-Executive Director, Chairman, Consultant, and Advisor, raising more than £85 million in private and public markets. 

What sets Stephen apart is his global perspective, cultivated through extensive work in the UAE, US, Singapore, Hong Kong, and EMEA. This international experience enriches SCAD Software's strategic direction, making him an invaluable asset in our mission to navigate the complex landscape of digital transformation and empower our clients to achieve enduring success.